Atomic Media

SearchCap: Google affiliate extensions, SEO fitness & keyword research

Written on October 20, 2016 at 10:14 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google affiliate extensions, SEO fitness & keyword research appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

13 uses for keyword research to help you win in the search engines

Written on October 20, 2016 at 10:14 pm, by admin

Google may have shifted its focus from keywords to “entities” in recent years, but columnist Stoney deGeyter reminds us that keyword research is still an important and useful part of the SEO process.

The post 13 uses for keyword research to help you win in the search engines appeared first on…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

For manufacturers selling in retail chains, Google launches affiliate location ad extensions

Written on October 20, 2016 at 10:13 pm, by admin

The extension lets manufacturers to show users nearby retail chains in which their products are carried in their AdWords ads.

The post For manufacturers selling in retail chains, Google launches affiliate location ad extensions appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Trump & Clinton Google space, SEO alive & Keyword Planner

Written on October 19, 2016 at 7:09 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Trump & Clinton Google space, SEO alive & Keyword Planner appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Connect audience insight to your SEO strategy

Written on October 19, 2016 at 7:09 pm, by admin

Columnist Chris Liversidge believes that audience enrichment data is key to making better optimization decisions and that search marketers should be ready to engage with an audience-led strategy.

The post Connect audience insight to your SEO strategy appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why crawl budget and URL scheduling might impact rankings in website migrations

Written on October 19, 2016 at 7:09 pm, by admin

You’ve down everything right from an SEO standpoint, but your website has still dropped in rankings following a site migration. What gives? Contributor Dawn Anderson breaks down how Google determines page importance and allots crawl budget.

The post Why crawl budget and URL scheduling might impact…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SEO is not dead; it’s just a shape-shifter

Written on October 19, 2016 at 7:09 pm, by admin

Columnist Stephan Spencer talks about how search engine optimization has changed over the years, noting that it’s still very much alive — just vastly different from the way it once was.

The post SEO is not dead; it’s just a shape-shifter appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How Trump & Clinton have failed to use free space in Google for US presidential candidates

Written on October 18, 2016 at 4:06 pm, by admin

For a week, neither campaign used the special program giving them guaranteed listings in Google for their name.

The post How Trump & Clinton have failed to use free space in Google for US presidential candidates appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Shopping, Google’s HTTPS algorithm & Google Assistant

Written on October 18, 2016 at 4:06 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google Shopping, Google’s HTTPS algorithm & Google Assistant appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s HTTPS algorithm still only looks at the URL to give ranking boost

Written on October 18, 2016 at 4:06 pm, by admin

Believe it or not, insecure web pages can still get the HTTPS ranking boost.

The post Google’s HTTPS algorithm still only looks at the URL to give ranking boost appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing