Atomic Media

Dylan Hoffman’s Pirate Times Doodle 4 Google Wins Pirate Booty

Written on May 18, 2012 at 8:24 am, by admin

Google announced the winner of the Doodle 4 Google competition and today that winner’s logo is on Google home pages around the world. The Winner is Dylan Hoffman of Caledonia, Wisconsin for his Doodle named “Pirate Times.” The Doodle won him a $30,000 college scholarship, a…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Improves AdSense Reporting And Bolsters Smart Pricing With New Research

Written on May 18, 2012 at 8:24 am, by admin

Google has introduced several new reporting improvements for AdSense publishers, and it has released new research that shows publishers make more money with “smart pricing” — even though their revenue-per-click is discounted as compared with search ads — than they would…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: The Day In Search, May 17, 2012

Written on May 18, 2012 at 8:24 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Search API Now On Paid Platform About a month ago, Microsoft informed us the Bing API would no longer be free and today is the day they migrated the Bing…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SPONSOR MESSAGE : Cross Channel Marketing: A Primer for Search Agencies

Written on May 18, 2012 at 8:24 am, by admin

With so many marketing channels now available to reach consumers, what’s a marketer to do? Whether it’s juggling across the new channels like mobile and social, or just trying to incorporate the more ‘traditional’ marketing channels like display and search — it’s…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Peeking Into the World Of Google’s Algorithm Changes With Google Search Quality Head Amit Singhal

Written on May 17, 2012 at 5:24 am, by admin

Earlier this week, Google Fellow Amit Singhal gave the opening keynote at SMX London. Although Matt Cutts has always been the public face of all parts of Google’s unpaid search, his realm is primarily web spam. Singhal has been speaking publicly more often (notably when Panda launched) and…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: The Day In Search, May 16, 2012

Written on May 17, 2012 at 5:24 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Knowledge Graph To Provide Answers, Not Just Links Hinted at for months, Google formally launched its “Knowledge Graph” today. The new…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Launches Knowledge Graph To Provide Answers, Not Just Links

Written on May 17, 2012 at 5:24 am, by admin

Hinted at for months, Google formally launched its “Knowledge Graph” today. The new technology is being used to provide popular facts about people, places and things alongside Google’s traditional results. It also allows Google to move toward a new way of searching not for pages…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

With Fix In Place, Wolfram Alpha Explains How Siri “Recommended” The Lumia By Mistake

Written on May 17, 2012 at 5:24 am, by admin

It wasn’t Siri that was recommending the Lumia as the best smartphone to some last week; it was Wolfram Alpha. That won’t happen again, now that Wolfram Alpha has made changes to to fix problems it had dealing with customer reviews. Reviews Weren’t Weighted To Account For Number…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing’s New Social-Friendly Search Interface Now Live

Written on May 16, 2012 at 2:23 am, by admin

The new Bing interface, with a healthy dose of social connections and discovery, is now live for all users. Bing’s announcement today says that anyone can access the new interface at www.bing.com/new, but you should also see a new message atop the Bing home page that invites you to try…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How To Use The Keyword Funnel To Understand Searcher Intent

Written on May 16, 2012 at 2:23 am, by admin

Keyword research can give you great insight into customer problems, needs, desires, and intent.I like to categorize keyword categories themselves into a total of *ten* funnel stages. After performing my initial keyword categorization (sort of into micro-categories), I like to categorize the…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing