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Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys

Written on January 28, 2017 at 11:58 am, by admin

Columnist Purna Virji shares her tips for advertisers in capitalizing on game-day search volume.

The post Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to check which URLs have been indexed without upsetting Google: A follow-up

Written on January 28, 2017 at 11:58 am, by admin

How can we determine which of our site pages aren’t indexed without running afoul of Google’s guidelines? Columnist Paul Shapiro shares his methods.

The post How to check which URLs have been indexed without upsetting Google: A follow-up appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to check which URLs have been indexed without upsetting Google: A follow-up

Written on January 28, 2017 at 11:58 am, by admin

How can we determine which of our site pages aren’t indexed without running afoul of Google’s guidelines? Columnist Paul Shapiro shares his methods.

The post How to check which URLs have been indexed without upsetting Google: A follow-up appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Maps parking, iProspect report & Google’s spinner

Written on January 27, 2017 at 7:17 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google Maps parking, iProspect report & Google’s spinner appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Be the first to see the updated SMX West agenda

Written on January 27, 2017 at 7:17 am, by admin

Search Marketing Expo — SMX West — returns for its 10th year completely retooled with tactic-rich sessions for SEOs and SEMs. Programmed by the Search Engine Land team, the agenda features 60+ sessions, keynotes, clinics and special tracks by Google and Bing to fit your experience and…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Maps will tell you how hard it will be to find parking

Written on January 27, 2017 at 7:17 am, by admin

Now you can plan enough time not just for driving to your destination but also the time it takes to park at your destination with the Google Maps app.

The post Google Maps will tell you how hard it will be to find parking appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The essential guide to pharma SEM

Written on January 27, 2017 at 7:17 am, by admin

Columnist Justin Freid explains the basics of getting your PPC campaigns up and running in the highly regulated industry of prescription drug advertising.

The post The essential guide to pharma SEM appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google bad ads, photos in Google My Business & SEO

Written on January 26, 2017 at 3:01 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google bad ads, photos in Google My Business & SEO appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SEO priorities for the new year

Written on January 26, 2017 at 3:01 am, by admin

It’s easy to get caught up in the day-to-day of your SEO campaigns, but columnist David Freeman advises you to stop for a moment and take a look at the bigger picture.

The post SEO priorities for the new year appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google My Business revamps photo management for Google Maps listings

Written on January 26, 2017 at 3:01 am, by admin

Google aims to make it easier for business owners to manage their photos within Google My Business.

The post Google My Business revamps photo management for Google Maps listings appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing