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SearchCap: Net neutrality, AdWords grants & EU licensing fees

Written on December 16, 2017 at 8:13 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Net neutrality, AdWords grants & EU licensing fees appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

European press agencies push for licensing fees for their content from Google, Facebook

Written on December 16, 2017 at 8:13 am, by admin

It remains to be seen whether European legislators and regulators will pick up the cause, but there’s a possibility that they will.

The post European press agencies push for licensing fees for their content from Google, Facebook appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Optimizing for Hanukkah: Sometimes it’s still strings, not things

Written on December 16, 2017 at 8:13 am, by admin

Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it’s not perfect yet.

The post Optimizing for Hanukkah: Sometimes it’s still strings, not things appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to generate links that drive traffic, not just ranking

Written on December 16, 2017 at 8:13 am, by admin

Links are a crucial element of search engine optimization, and columnist Kevin Rowe believes that long-term SEO success relies on building links that drive real traffic.

The post How to generate links that drive traffic, not just ranking appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

FCC repeals net neutrality by party line vote

Written on December 15, 2017 at 4:02 am, by admin

FCC Chairman Ajit Pai, a former Verizon lawyer, gives his previous bosses an early Christmas present by gutting the 2015 rules.

The post FCC repeals net neutrality by party line vote appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing & Reddit, Google travel pricing & meta descriptions

Written on December 15, 2017 at 4:02 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing & Reddit, Google travel pricing & meta descriptions appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google: Fundamentals of writing meta descriptions don’t change with longer search snippets

Written on December 15, 2017 at 4:02 am, by admin

Google has officially commented about what webmasters should focus on when writing meta descriptions after Google extended their search result snippets.

The post Google: Fundamentals of writing meta descriptions don’t change with longer search snippets appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google adds price tracking features to flight search, hotel search and Google Trips

Written on December 15, 2017 at 4:02 am, by admin

Google adds several features to help searchers plan their getaways.

The post Google adds price tracking features to flight search, hotel search and Google Trips appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft adds Reddit data to Bing search results, Power BI analytics tool

Written on December 13, 2017 at 11:53 pm, by admin

Reddit posts will appear in Bing’s search results, and its data will be piped into Power BI for marketers to track brand-related comments.

The post Microsoft adds Reddit data to Bing search results, Power BI analytics tool appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Top Google searches, more data in Search Console & Google Assistant expands

Written on December 13, 2017 at 11:53 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Top Google searches, more data in Search Console & Google Assistant expands appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing