Atomic Media

Google My Business and reviews gain in 2020 Local Ranking Factors survey

Written on October 5, 2020 at 7:59 pm, by admin

But rankings and conversions aren’t always the same thing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Video: Drew Madore believes Google’s ranking algorithm uses user experience signals

Written on October 5, 2020 at 7:59 pm, by admin

Many SEOs do not believe Google when they say they do not use Google Analytics or Chrome data for ranking purposes.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Solving an age-old SEO-PPC issue: How to bid on your brand name based on incrementality

Written on October 2, 2020 at 10:51 am, by admin

There are 4 steps to evaluate your investment of branded keywords – judge performance then segment and calculate incrementality and adjust your targets based on that incrementality.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google confirms indexing issues with both canonicalization and mobile-indexing

Written on October 2, 2020 at 10:51 am, by admin

Google said it is fixing the issue and there is no action you need to take.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google gives publishers new content ‘Showcase’ on News, Search, Discover

Written on October 2, 2020 at 10:51 am, by admin

There are no ad or ranking implications, but Showcase News features will be coming to Search and the Discover feed.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

45+ expert-led search marketing sessions… just $149

Written on October 2, 2020 at 10:51 am, by admin

Get tactical answers to crucial SEO and SEM challenges at Search Marketing Expo, online December 8-9!

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Antisemitic memes in image results highlight vulnerabilities in search

Written on October 1, 2020 at 7:37 am, by admin

“Data voids” enable offensive content to rise to the top of the search results.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Shopping now free globally

Written on October 1, 2020 at 7:37 am, by admin

Initially launched in the U.S. in April, now available worldwide in mid-October.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google takes Local Services Ads to Europe

Written on September 30, 2020 at 4:32 am, by admin

Searches for local services grew more than 25% YoY across European countries.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Marketers hopeful for late 2021 in-person conferences

Written on September 30, 2020 at 4:32 am, by admin

But as virtual events take root in the community, attendees have clear opinions on cost and format, according to our latest Events Participation Index.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing