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Bing launches Ethical Shopping hub in UK

Written on December 9, 2021 at 6:51 am, by admin

The hub is expected to roll out in the U.S. next year and Microsoft is looking to extend it beyond the fashion vertical.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How successful marketers plan paid media in a changing world

Written on December 9, 2021 at 6:51 am, by admin

Uncertainty has defined much of the past two years. At SMX Next, PPC professionals shared how marketers can develop adaptable plans to overcome the unforeseen.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Ads brings image extensions to desktop devices

Written on December 8, 2021 at 2:51 am, by admin

When the update rolls out in a few weeks, advertisers that are already using image extensions for mobile devices will automatically show those extensions on desktop as well.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft Advertising now supports Spanish language ads in the US

Written on December 8, 2021 at 2:51 am, by admin

The company also announced Audience Network updates, including support for Video Ads and Feed Ads in the Audience Network Planner and CPM pricing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says

Written on December 8, 2021 at 2:51 am, by admin

Half of survey respondents said they don’t trust reviews if they know the business asked customers to leave them.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing now lets you search local stores

Written on December 8, 2021 at 2:51 am, by admin

Microsoft said this new feature will help searchers check store stock availability and choose to buy online and pick up in-store.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing now let’s you search local stores

Written on December 6, 2021 at 10:49 pm, by admin

Microsoft said this new feature will help searchers check store stock availability and choose to buy online and pick up in-store.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google rolling out new Top stories design on desktop

Written on December 6, 2021 at 10:49 pm, by admin

The change comes two years after the last redesign.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft adds simple default browser change option after receiving criticism

Written on December 6, 2021 at 10:49 pm, by admin

In Windows 11, Microsoft made switching default browsers a multi-step process. After feedback and criticism, it reinstated the ability to change defaults with a single button.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Seismic event or overblown rebrand: Local search experts weigh in on ‘death’ of Google My Business

Written on December 6, 2021 at 10:49 pm, by admin

Google’s recent rebranding and new profile management options may be a sign that it’s improving features for multi-location brands, while driving adoption with SMBs via profile controls in Search and Maps.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing