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Newly-granted Google patent sheds light on how the search engine sees entities

Written on January 14, 2017 at 8:21 am, by admin

Columnist Dave Davies explains a recent Google patent which hints at how the search engine processes entity information to answer questions. This can provide hints into how SEOs can structure their content to be deemed relevant.

The post Newly-granted Google patent sheds light on how the search…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search in Pics: Google Bollywood car, orange tree & indoor bike parking

Written on January 14, 2017 at 8:21 am, by admin

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Bollywood car: Source: Twitter Indoor orange picking at Google:…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google link command, mobile-first index & SEO problems

Written on January 13, 2017 at 3:58 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google link command, mobile-first index & SEO problems appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Fetch and Horror: 3 examples of how fetch and render in GSC can reveal big SEO problems

Written on January 13, 2017 at 3:58 am, by admin

Columnist Glenn Gabe demonstrates why discovering how Googlebot sees your desktop and mobile content is essential to any good SEO audit.

The post Fetch and Horror: 3 examples of how fetch and render in GSC can reveal big SEO problems appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

A simple checklist to prep for the Google mobile-first index

Written on January 13, 2017 at 3:58 am, by admin

Columnist Bryson Meunier believes that for savvy marketers, the rollout of Google’s mobile-first index will represent an opportunity — not a threat.

The post A simple checklist to prep for the Google mobile-first index appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google has officially killed off their link command

Written on January 13, 2017 at 3:58 am, by admin

Google tells webmasters and SEOs to stop using the link command, that it is officially dead and not functioning properly.

The post Google has officially killed off their link command appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google interstitial penalty, AdWords pathways & more

Written on January 11, 2017 at 11:57 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google interstitial penalty, AdWords pathways & more appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google interstitial penalty, AdWords pathways & more

Written on January 11, 2017 at 11:57 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google interstitial penalty, AdWords pathways & more appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Ad copy hack for your AdWords pathways

Written on January 11, 2017 at 11:57 pm, by admin

Ad copy implementation and testing for Single Keyword Ad Groups (SKAGs) can be difficult; use columnist Jason Puckett’s hack to make your life easier.

The post Ad copy hack for your AdWords pathways appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Ad copy hack for your AdWords pathways

Written on January 11, 2017 at 11:57 pm, by admin

Ad copy implementation and testing for Single Keyword Ad Groups (SKAGs) can be difficult; use columnist Jason Puckett’s hack to make your life easier.

The post Ad copy hack for your AdWords pathways appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing