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SearchCap: Website audits, optimizing content for SEO & local search ranking factors

Written on April 12, 2017 at 2:25 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Website audits, optimizing content for SEO & local search ranking factors appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Here’s a script to stop ads from showing next to offensive videos

Written on April 12, 2017 at 2:25 pm, by admin

Wondering how to avoid embarrassing or controversial video ad placements on YouTube? Frederick Vallaeys shares a script for that.

The post Here’s a script to stop ads from showing next to offensive videos appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

4 mistakes to avoid during a website audit

Written on April 12, 2017 at 2:25 pm, by admin

A good website audit is important for getting a holistic view of your site’s SEO health. Columnist Pratik Dholakiya explains which mistakes to avoid when conducting a website audit.

The post 4 mistakes to avoid during a website audit appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The complete guide to optimizing content for SEO (with checklist)

Written on April 12, 2017 at 2:25 pm, by admin

Google has stated that “content” is among its top three ranking factors, but what makes content “good” from an SEO perspective? Columnist Nate Dame outlines what makes high-quality SEO content.

The post The complete guide to optimizing content for SEO (with checklist) appeared first on Search…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Patent 1 of 2: How Google learns to influence and control users

Written on April 11, 2017 at 11:23 am, by admin

Columnist Dave Davies does a deep dive into a recently granted Google patent that describes how your data and context could be used to influence your future actions.

The post Patent 1 of 2: How Google learns to influence and control users appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Is Google really keeping fake listings off Google Maps?

Written on April 11, 2017 at 11:23 am, by admin

A recent study released by Google claims that fewer than 0.5% of local searches lead to fake listings. But is this number misleading? Columnist and local search expert Joy Hawkins takes a deep dive.

The post Is Google really keeping fake listings off Google Maps? appeared first on Search Engine…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Link building: Preliminary research and analysis

Written on April 11, 2017 at 11:23 am, by admin

Columnist Andrew Dennis outlines the research necessary to provide a solid foundation for your link-building strategy.

The post Link building: Preliminary research and analysis appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google link tool bug, product images schema & AdWords livestream

Written on April 11, 2017 at 11:23 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google link tool bug, product images schema & AdWords livestream appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google to hold annual livestream of AdWords, Analytics, DoubleClick announcements May 23

Written on April 10, 2017 at 8:21 am, by admin

Says updates will touch on simplified measurement, improved targeting and ways brands are starting to use Google Assistant.

The post Google to hold annual livestream of AdWords, Analytics, DoubleClick announcements May 23 appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

You can submit URLs to Google in Google’s search results

Written on April 10, 2017 at 8:21 am, by admin

Google has added a new location to submit URLs to their index. Where is it? In the search results.

The post You can submit URLs to Google in Google’s search results appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing