Atomic Media

Local search update: ‘Best’ filter invading the local pack

Written on April 26, 2017 at 3:45 am, by admin

We all know good ratings and reviews are important for local businesses, and it seems they’re becoming even more so. Contributor Conrad Saam explains a new search results display that appears when queries include words like ‘best’ and ‘great.’

The post Local search update: ‘Best’…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Separate marketing technology fact from fiction at MarTech Conference in 2 weeks

Written on April 25, 2017 at 12:44 am, by admin

We’re two weeks away from the MarTech Conference in San Francisco, May 9-11 — the world’s largest independent marketing technology conference designed for senior-level marketers and technologists. I stress the the word independent because unlike most of the big marketing events these…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing Shopping feeds, Google HTTPS & local SEO

Written on April 25, 2017 at 12:44 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing Shopping feeds, Google HTTPS & local SEO appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

4 ways brands are losing store traffic — and how to use location marketing strategies to reverse course

Written on April 25, 2017 at 12:44 am, by admin

Many national franchise stores are failing to appear in Google Maps search results. Columnist Wesley Young’s observations may help these brands improve their visibility.

The post 4 ways brands are losing store traffic — and how to use location marketing strategies to reverse course appeared…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Shopping Campaigns get inventory feeds, search query reports at product level

Written on April 25, 2017 at 12:44 am, by admin

New updates are aimed at enabling timely feed uploads and informing title optimization.

The post Bing Shopping Campaigns get inventory feeds, search query reports at product level appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Earth Day Google doodle offers up conservation tips to help save the planet

Written on April 22, 2017 at 6:04 pm, by admin

Google is using today’s doodle to promote conservation efforts and support the World Wildlife Fund, The Ocean Agency, and The Jane Goodall Institute.

The post Earth Day Google doodle offers up conservation tips to help save the planet appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Analytics 360 & the Move to Enterprise Analytics

Written on April 21, 2017 at 2:55 pm, by admin

As a digital marketer, odds are that you rely on digital analytics as a major part of your toolkit. With its massive adoption in the market, odds are also good that the tool you’re using is Google Analytics. But are you really getting the most out of your analytics platform? What’s more, have you…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing updates copyright removals, Google smart display ads & SEO beginners

Written on April 21, 2017 at 2:55 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing updates copyright removals, Google smart display ads & SEO beginners appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing updates its DMCA take-downs and copyright removal process

Written on April 21, 2017 at 2:55 pm, by admin

Bing Webmaster Tools gains a content removal section for viewing and appealing DMCA take-downs.

The post Bing updates its DMCA take-downs and copyright removal process appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

5 must-dos for SEO beginners

Written on April 21, 2017 at 2:55 pm, by admin

If you’re new to SEO, or if it isn’t your primary focus, you might be neglecting tactics that will really move the needle. Contributor Jordan Kasteler outlines 5 things you should be doing and shares tools to help you accomplish these tasks.

The post 5 must-dos for SEO beginners appeared first on…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing