The PPC changes that bugged and elated marketers most in 2019: An unscientific poll
Written on December 28, 2019 at 4:10 am, by admin
Close variants changes and poor customer support topped the list of grievances this year.
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Pro Tip: A look back at some notable tips from our Paid Search community in 2019
Written on December 28, 2019 at 4:10 am, by admin
Here are 5 tips from our PPC community we think are worth a second look.
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SEO year in review 2019: Zero-click searches, BERT, local spam and more
Written on December 26, 2019 at 11:32 pm, by admin
What’s past is prologue. Here’s our recap of the stories that will shape search for years to come.
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Pro Tip: A look back at some helpful tips from our SEO community in 2019
Written on December 26, 2019 at 11:32 pm, by admin
Here are 5 tips from our SEO community we think are worth a second look.
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The 2019 search engine patents you need to know about
Written on December 24, 2019 at 3:25 pm, by admin
Bill Slawski of Go Fish Digital shared which patents topped his list this year.
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Amazon makes it easier for agencies to advertise on their clients’ behalf
Written on December 24, 2019 at 3:25 pm, by admin
No codes required to register for vendor advertising.
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Nine voice search stats to close out 2019
Written on December 24, 2019 at 3:25 pm, by admin
A look back at some of the year’s key voice search and virtual assistant metrics.
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Video: Matt Cutts, former head of Google web spam, on his days at Google, current work at US Digital Services
Written on December 23, 2019 at 10:47 am, by admin
An old industry colleague and friend in the White House is working to improve government websites — and is hiring.
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Page load time and crawl budget rank will be the most important SEO indicators in 2020
Written on December 23, 2019 at 10:47 am, by admin
Based on my own testing, PLT and CBR are the technical aspects I believe will determine website success, or failure, in the new year.
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SMX Overtime: Here’s how to take control of your account ad groups and search terms
Written on December 23, 2019 at 10:47 am, by admin
PPC veteran and SMX speaker, Brad Geddes, explains how adapt your approach to search terms and conversions after Google’s exact match update last year.
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