Atomic Media

This start-up is using AI to suggest emojis, social content for SMBs

Written on June 20, 2020 at 8:00 am, by admin

HelloWoofy wants to streamline social for small business.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Youtube brings products to YouTube for action ads

Written on June 19, 2020 at 4:31 am, by admin

YouTube is continuing to make more ads more shoppable.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Nextdoor rolls out free Business Posts, best practices advice

Written on June 19, 2020 at 4:31 am, by admin

Nextdoor is slowly building out a suite of paid and free promotional tools for national-local brands and SMBs.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to track Shopping listings traffic from Surfaces across Google [Video]

Written on June 19, 2020 at 4:31 am, by admin

Combine UTM parameters and Google Analytics to see how shoppers behave after they click through on your Shopping listings.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Here’s how to use the new Microsoft Ads Audience Network Planner

Written on June 19, 2020 at 4:31 am, by admin

You can expand your reach beyond your Audience Ads campaigns by uncovering more data with the new audience planner.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The data problem in Google Smart Shopping campaigns [Video]

Written on June 18, 2020 at 12:36 am, by admin

Smarter Ecommerce’s Mike Ryan discusses why ROAS isn’t a performance metric and why Google limits data insights for Smart Shopping campaigns.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s shocking ad ban [It’s clickbait]

Written on June 18, 2020 at 12:36 am, by admin

We’ll save you a click. Google’s banning click bait ads.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google adding local store details to Shopping, free Promoted Pins for Smart campaigns, more

Written on June 18, 2020 at 12:36 am, by admin

New features and updates are aimed at local businesses and services in the “reopening phase.”

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Actionable ways to drive diversity, equity and inclusion in your marketing organization

Written on June 16, 2020 at 9:36 pm, by admin

How to stop paying lip service to diversity and create meaningful change in the marketing and advertising industry.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Yelp offers upgraded COVID reopening tools for local businesses, restaurants

Written on June 16, 2020 at 9:36 pm, by admin

The company is also modifying Waitlist to help restaurants to better manage capacity during mandatory social distancing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing