Atomic Media

Google extends lead forms to YouTube, Discovery campaigns

Written on August 5, 2020 at 10:33 pm, by admin

There are more contact fields, questions by vertical and new ways to automate customer data imports into Google Ads.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How search data can inform larger online business decisions

Written on August 5, 2020 at 10:33 pm, by admin

Decision makers in their respective silos are generally unaware of the value in the data Google shares so it’s your job to disperse this knowledge across your organization.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Next on Live with Search Engine Land: Dealing with CCPA and Facebook Ads

Written on August 4, 2020 at 7:22 pm, by admin

Facebook automatically opted advertisers into its new Limited Data Use setting for California Consumer Privacy Act (CCPA) compliance and it’s having a dramatic impact.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Ad industry groups launch effort to push for addressable media standards

Written on August 4, 2020 at 7:22 pm, by admin

The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publihsers and ad tech firms.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Video: Jennifer Slegg on Google’s search quality raters guidelines

Written on August 3, 2020 at 4:21 pm, by admin

And whether SEOs too obsessed with Google search ranking updates.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to get a Knowledge Panel for your brand, even without Wikipedia

Written on August 3, 2020 at 4:21 pm, by admin

Your own site, Wikidata, third-party mentions and business databases can expand your Knowledge Graph entries in Google and Bing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How SEOs can create a free server log dashboard to better understand incoming traffic to your website

Written on August 3, 2020 at 4:21 pm, by admin

This step-by-step guide will help SEOs harness powerful visualizations with log files utlizing free tools.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Social Shorts: TikTok’s future, Quora lead-gen ads, Facebook’s India plans

Written on August 3, 2020 at 4:21 pm, by admin

The social media marketing week in review: A round up of news and announcements you may have missed.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Will Google’s Ad Disclosure schema catch on?

Written on August 1, 2020 at 9:58 am, by admin

It’s among several initiatives the company is working on as privacy takes center stage.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why SEOs should care about brand

Written on July 31, 2020 at 6:55 am, by admin

Brand is already affecting the performance we are held accountable for, so we can use the data we have as SEOs to benefit the whole company.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing