Atomic Media

TikTok’s brand safety center consolidates transparency updates, announcements and partnerships

Written on February 17, 2022 at 10:45 am, by admin

As TikTok builds out more monetization opportunities to win over creators, this resource may be a convenient reference for brands to understand the platform’s brand safety options.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google releases Data Studio Dashboard for Web Stories

Written on February 17, 2022 at 10:45 am, by admin

Want more insights about how your Google Web Stories are performing? Google has the Data Studio report you need.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook is still underreporting iOS web conversions, but not as much as before

Written on February 17, 2022 at 10:45 am, by admin

The social media company estimates that it is now underreporting conversions by 8% — down from 15% in September 2021.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s Privacy Sandbox, including the Topics API, is coming to Android

Written on February 16, 2022 at 6:43 am, by admin

Google is soliciting feedback for its initial design proposals and is expecting to launch in beta by the end of the year.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Snapchat introduces attributable mid-roll ads for Snap Stories

Written on February 16, 2022 at 6:43 am, by admin

Being able to tie conversions from these ads to a particular creator can help advertisers understand their ROI.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google denies mass search ad disapprovals or bugs with ad policy enforcement

Written on February 16, 2022 at 6:43 am, by admin

There are widespread reports of Google Ads disapproving ads and accounts in the past 24-hours but Google says nothing is out of the ordinary.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google AdSense launches related search for content pages

Written on February 15, 2022 at 2:34 am, by admin

The new feature is designed to drive incremental ad revenue while encouraging more engagement from visitors.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft Advertising nearly doubles available markets with 29 more countries

Written on February 15, 2022 at 2:34 am, by admin

This update may make Microsoft Advertising more attractive to advertisers that sell products or services internationally.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google crawl stats report is missing a chunk of data

Written on February 15, 2022 at 2:34 am, by admin

This seems to be just a reporting issue, as everyone seems to be impacted by this Google Search Console bug.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The latest jobs in search marketing

Written on February 13, 2022 at 10:32 pm, by admin

On the hunt for something new? Check out who’s hiring in search marketing this week.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing