Atomic Media

Google Business Profiles add new recycling attribute

Written on April 4, 2022 at 9:14 am, by admin

This new attribute may help your business stand out from the competition in the Google local results.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Ads latency issue confirmed with ad reviews

Written on April 2, 2022 at 3:05 am, by admin

Google said this is impacting a significant subset of users specific to Responsive search ads (RSAs).

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Twitter tests 3 new ad formats 

Written on April 2, 2022 at 3:05 am, by admin

Select brands now have access to Interactive Text, Product Explorer, and Collection ads on Twitter. Here’s what they look like.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook confirms ‘massive ranking failure’

Written on March 31, 2022 at 11:58 pm, by admin

A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How paid search marketers can address brand measurement challenges and grow in their careers

Written on March 31, 2022 at 11:58 pm, by admin

Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s Privacy Sandbox ad technology testing begins

Written on March 31, 2022 at 11:58 pm, by admin

Developers will gain access to Privacy Sandbox’s newest measurement proposals: Topics, FLEDGE and Attribution Reporting.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook ads ‘Interest Categories’ may be up to 33% inaccurate

Written on March 31, 2022 at 11:58 pm, by admin

But before pulling ad spends to different platforms, it is worthwhile to assess the current account performance and make adjustments from that data.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google shares search traffic monitoring dashboard for Data Studio

Written on March 30, 2022 at 8:54 pm, by admin

Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

YouTube to drop Maximize Lift bidding

Written on March 30, 2022 at 8:54 pm, by admin

Maximize Lift used details input by advertisers about their brands and products to generate content to be used in Brand Lift surveys.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Most plan to tough out the switch to Google Analytics 4

Written on March 30, 2022 at 8:54 pm, by admin

About 70% of the 250 marketers we polled said they planned to switch and will handle the migration internally.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing