Atomic Media

What Advanced SEOs Should Know From The Google Raters Guidelines (SMX Advanced Recap)

Written on July 7, 2016 at 3:34 am, by admin

During this SMX Advanced session, panelists discussed what SEOs need to know about Google’s Search Quality Rating Guidelines, created for the human beings who double-check that the Google algorithm is performing as designed. Columnist Joy Hawkins recaps.

The post What Advanced SEOs Should Know…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: eBay AMP, Bing trivia & Google Doodles

Written on July 6, 2016 at 12:12 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: eBay AMP, Bing trivia & Google Doodles appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

13 link opportunities to pursue now

Written on July 6, 2016 at 12:12 am, by admin

Need some great link-building ideas? Columnist Andrew Dennis has them for you — with examples from major brands to illustrate how each might work.

The post 13 link opportunities to pursue now appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Do keyword rankings even matter anymore?

Written on July 6, 2016 at 12:12 am, by admin

Is it useful for SEOs to track keyword rankings anymore? Columnist Winston Burton weighs in.

The post Do keyword rankings even matter anymore? appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Angie’s List is now free: What this change means for your business

Written on July 6, 2016 at 12:12 am, by admin

Now that Angie’s List has removed their paywall, business owners may need to incorporate this site into their local SEO strategy. Columnist Brian Patterson explains why.

The post Angie’s List is now free: What this change means for your business appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

eBay goes AMP, sign it might break out past news?

Written on July 4, 2016 at 8:43 pm, by admin

eBay adopting AMP for their transactional based site may signal that Google may push out AMP well beyond article and news oriented content.

The post eBay goes AMP, sign it might break out past news? appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Fourth of July Google doodle brings Old Glory’s stars to life to enjoy the holiday

Written on July 4, 2016 at 8:43 pm, by admin

Google has replaced its usual logo with an illustration of the American flag stars making a day of it - grilling, flying kites and eating ice cream.

The post Fourth of July Google doodle brings Old Glory’s stars to life to enjoy the holiday appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing gets smart: adds trivia, quizzes & polls

Written on July 2, 2016 at 2:30 pm, by admin

Replacing the “hotspots” previously listed atop the image of the day is a graduation cap icon that leads to a three-question quiz.

The post Bing gets smart: adds trivia, quizzes & polls appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Machine learning, content marketing & search rankings

Written on July 2, 2016 at 2:30 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Machine learning, content marketing & search rankings appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Machine learning for large-scale SEM accounts

Written on July 1, 2016 at 10:54 am, by admin

Can machine learning be applied to your PPC accounts to make them more efficient? Columnist David Fothergill describes how he utilized machine learning to find new keywords for his campaigns.

The post Machine learning for large-scale SEM accounts appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing