Is a big Google search update happening? Chatter thinks so.
Written on September 3, 2016 at 1:03 am, by admin
The SEO community is vigorously talking about two Google updates, one with the core web search results and one with the local pack results.
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How you can better communicate PPC industry updates to clients
Written on September 3, 2016 at 1:02 am, by admin
PPC is about more than just managing accounts — it’s about managing client relationships, too. Columnist Matt Umbro provides some advice for how to talk to your clients about industry updates and account issues.
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How you can better communicate PPC industry updates to clients
Written on September 3, 2016 at 1:02 am, by admin
PPC is about more than just managing accounts — it’s about managing client relationships, too. Columnist Matt Umbro provides some advice for how to talk to your clients about industry updates and account issues.
The post How you can better communicate PPC industry updates to clients appeared…
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SearchCap: Google forecasting, SEO analytics & RFPs
Written on September 1, 2016 at 8:21 pm, by admin
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google’s premium-level Ad Grants program no longer accepting applications
Written on September 1, 2016 at 8:21 pm, by admin
The Grantspro program offers non-profits up to $40,000 per month in search advertising grants.
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Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google
Written on September 1, 2016 at 8:21 pm, by admin
A step-by-step look at getting more granular estimates from Keyword Planner.
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Fixing historical redirects using Wayback Machine APIs
Written on September 1, 2016 at 8:21 pm, by admin
Columnist Patrick Stox believes that fixing historical redirects is often an easy way to achieve some quick wins, and this column shows you how to do just that using the Wayback Machine CDX Server API.
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SearchCap: Google real time carousel, In Apps search & AdWords sitelinks
Written on August 31, 2016 at 4:57 pm, by admin
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google real time carousel, In Apps search & AdWords sitelinks appeared first on Search Engine Land.
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Local citations are dead; long live local citations!
Written on August 31, 2016 at 4:57 pm, by admin
Local citations are often thought to be the bread and butter of local SEO, but are we placing too much importance on them? Columnist Andrew Shotland discusses the results of a study which suggests we might be.
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Why it’s time to re-evaluate your AdWords account structure
Written on August 31, 2016 at 4:57 pm, by admin
Many changes and new features have rolled out recently in AdWords, and columnist Frederick Vallaeys believes this is the perfect opportunity to review your account structure.
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