SearchCap: Bing Ads standard text ads, canonical tags & relevancy
Written on May 12, 2017 at 12:57 am, by admin
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Relevance vs. authority: Which link has more value? (Part 2)
Written on May 12, 2017 at 12:57 am, by admin
In part two of his three-part series on authority versus relevance in link building, columnist Andrew Dennis hears from experts who favor authority.
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Let’s get visual: Shopping from within images
Written on May 12, 2017 at 12:57 am, by admin
Columnist Christi Olson outlines exciting developments that bring image search and shopping together to enhance the search experience for users.
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Bing Ads: Standard text ad support to end July 31, 2017
Written on May 12, 2017 at 12:57 am, by admin
Advertisers will not be able to edit old STAs or create new ones after that date.
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SearchCap: eCPC AdWords Changes, Google event search & Google algorithm updates
Written on May 10, 2017 at 9:34 pm, by admin
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: eCPC AdWords Changes, Google event search & Google algorithm updates appeared first on Search Engine Land.
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Google rolls out new event search feature on app & mobile web
Written on May 10, 2017 at 9:34 pm, by admin
Searches for events will now surface a list of activities that include location and date details.
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Weathering the Google storms
Written on May 10, 2017 at 9:34 pm, by admin
Columnist Bobby Lyons explains his method for gauging the impact of a Google algorithm update and using these insights to discover opportunities for improvement.
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The best-kept AdWords secret: AMP your landing pages
Written on May 10, 2017 at 9:34 pm, by admin
Even though AdWords doesn’t officially support AMP yet, advertisers can still use the technology to serve faster landing pages. Columnist Frederick Vallaeys explains how implementing AMP can lead to big gains in conversion rates.
The post The best-kept AdWords secret: AMP your landing pages…
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Start Listening! 7 Real-World Tips for Better Social Engagement
Written on May 9, 2017 at 6:17 pm, by admin
Pepsi….Fox News….Uber. Look at recent headlines and you’ll see the impact social media can have on a brand. In today’s 24/7 news cycle, responding quickly and appropriately to customers on social media can be the difference between success and disaster. Why do brands still struggle with social…
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SearchCap: Google ranking study, mobile image search features & link authority
Written on May 9, 2017 at 6:17 pm, by admin
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google ranking study, mobile image search features & link authority appeared first on Search Engine Land.
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