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SearchCap: AdWords sitelinks update, e-commerce silos & PPC reach

Written on August 9, 2017 at 11:39 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: AdWords sitelinks update, e-commerce silos & PPC reach appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Accelerated Mobile Pages (AMP): IS faster better?

Written on August 9, 2017 at 11:39 pm, by admin

Google has doubled down on Accelerated Mobile Pages (AMP), its open source initiative designed to improve web page speed and performance for mobile users. More than 2 billion AMP pages have been published from over 900,000 domains, and many online publishers report significant gains in both traffic…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

AdWords mobile extensions get major upgrades with tappable sitelinks & more visible content

Written on August 9, 2017 at 11:39 pm, by admin

New changes to sitelink extensions will bring more usability to mobile, while also providing more real estate to the non-interactive extensions.

The post AdWords mobile extensions get major upgrades with tappable sitelinks & more visible content appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing Ads quality policy and conversion changes, Apple search ads & technical SEO

Written on August 8, 2017 at 8:38 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing Ads quality policy and conversion changes, Apple search ads & technical SEO appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing Ads quality policy and conversion changes, Apple search ads & technical SEO

Written on August 8, 2017 at 8:38 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing Ads quality policy and conversion changes, Apple search ads & technical SEO appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

5 ways to balance technical & non-technical SEO

Written on August 8, 2017 at 8:38 pm, by admin

Though tactics and strategies differ greatly for technical and non-technical SEOs, columnist Jim Yu believes it’s critical that they find ways to work together. Each is powerful on its own, but it’s in the combined efforts of both that the real magic happens.

The post 5 ways to balance technical…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

5 ways to balance technical & non-technical SEO

Written on August 8, 2017 at 8:38 pm, by admin

Though tactics and strategies differ greatly for technical and non-technical SEOs, columnist Jim Yu believes it’s critical that they find ways to work together. Each is powerful on its own, but it’s in the combined efforts of both that the real magic happens.

The post 5 ways to balance technical…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Apple Search Ads: Still tapping after 6 months of testing

Written on August 8, 2017 at 8:38 pm, by admin

Columnist Anna Shirley shares her impressions of Apple’s App Store search ads platform, highlighting its positive and negative aspects.

The post Apple Search Ads: Still tapping after 6 months of testing appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Apple Search Ads: Still tapping after 6 months of testing

Written on August 8, 2017 at 8:38 pm, by admin

Columnist Anna Shirley shares her impressions of Apple’s App Store search ads platform, highlighting its positive and negative aspects.

The post Apple Search Ads: Still tapping after 6 months of testing appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Ads now shows potential conversion impact with budget suggestions

Written on August 8, 2017 at 8:37 pm, by admin

Conversion data is being used to inform more insights in the Bing Ads platform.

The post Bing Ads now shows potential conversion impact with budget suggestions appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing