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Top 10 local search insights of 2017

Written on December 4, 2017 at 2:52 pm, by admin

From location data to SEO, columnist Wesley Young of the Local Search Association provides his top 10 list of local search lessons learned in 2017.

The post Top 10 local search insights of 2017 appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Introducing the Search Engine Land Community Corner

Written on December 2, 2017 at 6:23 am, by admin

New feature to highlight the search marketing community launches today with this week’s group of SEOs honored by their colleagues at Search Engine Roundtable.

The post Introducing the Search Engine Land Community Corner appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Manufacturer Center for product data expands scope, launches API

Written on December 2, 2017 at 6:23 am, by admin

A new API, more countries and knowledge panel visibility give brands more incentive to use Google’s product data management tool.

The post Google Manufacturer Center for product data expands scope, launches API appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google snippets increase, Google local Q&A, local services on Google Assistant

Written on December 2, 2017 at 6:23 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google snippets increase, Google local Q&A, local services on Google Assistant appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google officially increases length of snippets in search results

Written on December 2, 2017 at 6:23 am, by admin

Company says change is meant to provide more descriptive snippets.

The post Google officially increases length of snippets in search results appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google officially increases length of snippets in search results

Written on December 2, 2017 at 6:23 am, by admin

Company says change is meant to provide more descriptive snippets.

The post Google officially increases length of snippets in search results appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google audiobooks, local spam & SEO metrics

Written on December 1, 2017 at 2:19 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google audiobooks, local spam & SEO metrics appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Law firms spamming Google My Business: Don’t trust your money or your life to them!

Written on December 1, 2017 at 2:19 am, by admin

Many local businesses are guilty of violating Google My Business guidelines to game the system, and columnist Joy Hawkins has observed rampant problems within the law vertical.

The post Law firms spamming Google My Business: Don’t trust your money or your life to them! appeared first on…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

My 12 most important SEO metrics to monitor

Written on December 1, 2017 at 2:19 am, by admin

How do you measure success within your SEO campaigns? Columnist John Lincoln shares the key metrics he tracks.

The post My 12 most important SEO metrics to monitor appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google book search now includes audiobook results

Written on December 1, 2017 at 2:19 am, by admin

Search results will show books available on audiobook apps.

The post Google book search now includes audiobook results appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing