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SearchCap: Google local news, voice search usage & Facebook content

Written on January 26, 2018 at 9:12 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google local news, voice search usage & Facebook content appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Analyst firm: Google Home gains ground on Amazon Echo, now 44M total devices sold

Written on January 26, 2018 at 9:12 pm, by admin

A new survey from CIRP argues that Google Home captured about 40 percent of holiday sales.

The post Analyst firm: Google Home gains ground on Amazon Echo, now 44M total devices sold appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Marin: Search CPCs outpaced spend growth in Q4 2017

Written on January 25, 2018 at 5:09 pm, by admin

Mobile search click costs increased by 25 percent year over year, according to Marin Software’s Q4 2017 reporting.

The post Marin: Search CPCs outpaced spend growth in Q4 2017 appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




SearchCap: The Virginia Woolf Google doodle, Google Q&A & remarketing ads

Written on January 25, 2018 at 5:09 pm, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: The Virginia Woolf Google doodle, Google Q&A & remarketing ads appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Looking at marketing automation platforms? We compare 14 vendors

Written on January 25, 2018 at 5:09 pm, by admin

Virtually every marketing automation platform provides three core capabilities: email marketing, website visitor tracking and a central marketing database. From there, vendors begin to differentiate by providing additional tools — which may be included in the base price or premium-priced…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Virginia Woolf Google doodle honors iconic author of classics ‘Mrs. Dalloway’ & ‘A Room of One’s Own’

Written on January 25, 2018 at 5:08 pm, by admin

Today’s doodle was created by the London-based artist Louise Pomeroy.

The post Virginia Woolf Google doodle honors iconic author of classics ‘Mrs. Dalloway’ & ‘A Room of One’s Own’ appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Side by side: Comparing two performance marketing tools/agencies

Written on January 24, 2018 at 1:08 pm, by admin

Columnist Andreas Reiffen shares his method for testing two different AdWords tools/agencies — a process which could also be applied to test different campaign strategies.

The post Side by side: Comparing two performance marketing tools/agencies appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google dropping Merchant Center feed integrations with BigCommerce, Magento, PrestaShop

Written on January 24, 2018 at 1:08 pm, by admin

Google’s direct upload support to end March 20, 2018.

The post Google dropping Merchant Center feed integrations with BigCommerce, Magento, PrestaShop appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Local search industry optimistic about 2018 — but less likely to hire

Written on January 24, 2018 at 1:08 pm, by admin

Columnist Jamie Pitman shares insights about the state of the local search industry from BrightLocal’s Local Search Industry Survey.

The post Local search industry optimistic about 2018 — but less likely to hire appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Searchmetrics wins important victory in patent infringement lawsuit

Written on January 24, 2018 at 1:08 pm, by admin

Federal judge invalidates five patents SEO platform provider Brightedge claimed in lawsuit against competitor Searchmetrics.

The post Searchmetrics wins important victory in patent infringement lawsuit appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing