Atomic Media

Keyword infringement: Edible Arrangements files $209M trademark suit against Google

Written on February 19, 2018 at 3:05 pm, by admin

While use of trademarked keywords has been allowed by courts, this case may be more complicated than it seems on the surface.

The post Keyword infringement: Edible Arrangements files $209M trademark suit against Google appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

International SEO and search trends: How does it all work?

Written on February 19, 2018 at 3:05 pm, by admin

Contributor Marcus Miller provides an overview of how to implement an international SEO strategy and suggests what is right for your company will depend on your objectives, budgets and marketplace.

The post International SEO and search trends: How does it all work? appeared first on Search Engine…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Chrome extensions bringing back ‘View Image’ & ‘Search by Image’ buttons in Google Image Search

Written on February 19, 2018 at 3:05 pm, by admin

Google killed off some much-loved features in image search. Now here are some Chrome extensions that bring back that functionality.

The post Google Chrome extensions bringing back ‘View Image’ & ‘Search by Image’ buttons in Google Image Search appeared first on Search…

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

NY federal court decision threatens embedding and linking across the web

Written on February 17, 2018 at 6:31 am, by admin

The judge’s decision disregards existing law and if upheld could expose bloggers and publishers to potential copyright lawsuits.

The post NY federal court decision threatens embedding and linking across the web appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Community Corner: Spotlight on Search Engine Land Award Winners iCrossing, Merkle Inc. & Todd Silverstein

Written on February 17, 2018 at 6:31 am, by admin

An interview series highlighting 2017’s Award winners: A look at the work they accomplished and the results they achieved.

The post Community Corner: Spotlight on Search Engine Land Award Winners iCrossing, Merkle Inc. & Todd Silverstein appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google AMP ads, political ad laws & keyword cannibalization

Written on February 17, 2018 at 6:31 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google AMP ads, political ad laws & keyword cannibalization appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Invest in a killer PPC campaign by using these smart budget strategies

Written on February 17, 2018 at 6:30 am, by admin

Contributor Jeff Baum discusses how allocating funds and developing smart budgets brings focus to your PPC campaigns and helps make them a success.

The post Invest in a killer PPC campaign by using these smart budget strategies appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Images changes, Google Maps iOS app update & SEO ROI

Written on February 16, 2018 at 1:58 am, by admin

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google Images changes, Google Maps iOS app update & SEO ROI appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Image Search removes View Image button and Search by Image feature

Written on February 16, 2018 at 1:58 am, by admin

After making a deal with Getty Images, Google has revamped some of their image search features and user experience.

The post Google Image Search removes View Image button and Search by Image feature appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Tracking the ROI of organic search for B2B

Written on February 16, 2018 at 1:58 am, by admin

Contributor Janet Driscoll Miller explains how to calculate the revenue contribution of organic search and why it can be a more powerful metric than rankings alone.

The post Tracking the ROI of organic search for B2B appeared first on Search Engine Land.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing