Atomic Media

Build your PPC campaigns with this mini campaign builder script for Google Ads

Written on June 14, 2019 at 11:29 pm, by admin

This script lets you build or add keywords to your Google campaigns following standard best practice.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google launches new search menu with icons

Written on June 13, 2019 at 8:19 pm, by admin

After a few months of testing, Google is finally rolling out the new Google search bar interface.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Marketers spending 43% of budgets on Google, Facebook, Amazon, want ‘alternatives’

Written on June 13, 2019 at 8:19 pm, by admin

It seems to be true even among brands and agencies that say the three outperform other platforms.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Is voice over-hyped? A new survey suggests lower adoption than previously thought

Written on June 13, 2019 at 8:19 pm, by admin

iPhones dominate usage, despite aggressive promotion of the Google Assistant.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Here’s how you align marketing strategy with your customer’s journey

Written on June 13, 2019 at 8:19 pm, by admin

SMX Advanced presenters Amy Bishop and Michelle Morgan outline tactics for paid media channels to effectively guide users from discovery to conversion.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Here’s the content Google aims to keep out of featured snippets

Written on June 12, 2019 at 5:16 pm, by admin

If you want to show in Google’s featured snippets, be sure you’re clear on the content policies for them.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Yoast SEO 11.4 adds FAQ structured data, UX improvements

Written on June 12, 2019 at 5:16 pm, by admin

The new FAQ structured data only works with the WordPress block editor.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing now supports batch mode for submitting URLs to Bing

Written on June 12, 2019 at 5:16 pm, by admin

You can now use a single Bing API request to submit up to 500 URLs, instead of making 500 individual API requests.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Frederick Vallaeys on why digital marketers will still have jobs and what they’ll look like in an AI world

Written on June 12, 2019 at 5:16 pm, by admin

“I think that this is full of opportunities for PPC, but it’s going to be different from what we’ve been doing for the past 10 years.”

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Decompose your ads, not your brand

Written on June 11, 2019 at 2:15 pm, by admin

It’s time to rethink the way brand assets are put together because now we have less control over dynamic ad formats in the final version.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing