Atomic Media

Today’s customer decision journey is so complex but AI can help

Written on June 28, 2019 at 1:41 pm, by admin

Consumers jump between devices and online/offline activity and we need to keep up with creating personalized touchpoints.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SMX Replay: How to use data storytelling to earn top-tier media coverage

Written on June 28, 2019 at 1:41 pm, by admin

Amanda Milligan explains three factors that have earned coverage from NPR and CNN.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

What do you do if Google My Business doesn’t understand your business?

Written on June 28, 2019 at 1:41 pm, by admin

Pop-up shops, mobile by design, are legitimate businesses but Google has no easy way to help you find them.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How a localized SEO campaign delivered global market share, lifted revenue

Written on June 27, 2019 at 10:11 am, by admin

The campaign, by Search Engine Land Awards SEO agency of the year Wolfgang Digital, helped the Digital Marketing Institute quickly expand to the U.S.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google aims to make it easier for SMBs to start using its products

Written on June 27, 2019 at 10:11 am, by admin

Google for Small Business launches with resources and product recommendations for small businesses.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Wayback Machine adds ‘changes’ feature

Written on June 27, 2019 at 10:11 am, by admin

Now you can compare the same URL but on different dates, to see what content was changed, added or deleted.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why search queries and location data could trump polling as political tools in 2020

Written on June 27, 2019 at 10:11 am, by admin

Location intelligence will be used to identify and target voters, and predict election results.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to spin a bad site migration into higher traffic and conversions

Written on June 26, 2019 at 6:59 am, by admin

A look at Merkle’s Search Engine Land Award-winning campaign to help a new client remedy replatforming problems, regain rankings and revenue.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Parallel tracking, more custom parameters coming to Microsoft Advertising for improved tracking

Written on June 26, 2019 at 6:59 am, by admin

Parallel tracking, currently in beta, will be rolling out soon.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google deprecates social knowledge panel markup support

Written on June 26, 2019 at 6:59 am, by admin

Be on the lookout for changes to your knowledge panels.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing