Review fraud: Hijacked Amazon reviews a big problem says Consumer Reports
Written on August 27, 2019 at 5:02 pm, by admin
The fake reviews problem on Amazon isn’t going away any time soon.
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Video: Local search expert Joy Hawkins shares an unexpected finding from her Google reviews research
Written on August 26, 2019 at 2:00 pm, by admin
Hawkins talks to Search Engine Land editor Barry Schwartz about breaking out on her own, buying Local Search Forum and a recent discovery she made around Google’s review gating policy.
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Google’s inconsistency with third-party reviews is a confusing user experience
Written on August 26, 2019 at 2:00 pm, by admin
Google would be better off removing “reviews from the web” because the lack of enforcement with their own guidelines makes it difficult to understand.
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Google testing highlighting content on-site based on the search result clicked
Written on August 26, 2019 at 2:00 pm, by admin
Make sure to check your call to action and ad placements.
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How brick-and-mortar retailers can succeed on Amazon
Written on August 24, 2019 at 7:31 am, by admin
Retailers need to view Amazon as a platform to not only sell more products but to build reputations as well.
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You can now add custom JavaScript to AMP pages
Written on August 23, 2019 at 4:25 am, by admin
The new amp-script component offers more feature flexibility and interactivity.
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What is ‘Google Screened’ and how does it differ from ‘Google Guaranteed’?
Written on August 23, 2019 at 4:25 am, by admin
The company introduces a second screening program for professional services.
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Are other teams unwittingly killing your SEO (and revenue)?
Written on August 23, 2019 at 4:25 am, by admin
Executives should treat SEO as a company-wide mandate. Here’s why.
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Never go over budget again with this advanced Google Ads Script
Written on August 23, 2019 at 4:25 am, by admin
Here’s an advanced budget tracking script so you can track media spend with alerts when you get close to budget.
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Google rolls out maximize conversion value smart bidding strategy
Written on August 22, 2019 at 1:21 am, by admin
It is now available in all Search campaigns.
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