Atomic Media

Case study: The true value of informational content for e-commerce SEO

Written on January 17, 2020 at 3:41 am, by admin

Data suggests that informational content pages do indeed help rank better for search queries with commercial intent.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Search Console unparsable structured data report data issue

Written on January 17, 2020 at 3:41 am, by admin

No need to panic, the errors you may be seeing in Google Search Console might be related to a bug with Google and not an issue with your web site.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google January 2020 core update almost done rolling out

Written on January 17, 2020 at 3:41 am, by admin

Check your analytics and rankings to see how this latest core update impacted you or your clients.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google rolls out organic ‘Popular Products’ listings in mobile search results

Written on January 15, 2020 at 11:15 pm, by admin

The listing are powered by product schema and retailer feeds submitted to Google Merchant Center.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Video: John Morabito on uncovering opportunities in branded search

Written on January 15, 2020 at 11:15 pm, by admin

You don’t want your resellers or competitors outranking you for your own brand name and product names.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft Advertising to deprecate average position after all

Written on January 15, 2020 at 11:15 pm, by admin

The change brings position reporting in line with Google Ads.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SMX Overtime: When to use PPC automation (and when not to)

Written on January 15, 2020 at 11:15 pm, by admin

PPC expert Aaron Levy shares his insights about how to structure accounts to use automation effectively during a rountable discussion at SMX East.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google buys Pointy to bring SMB store inventory online

Written on January 14, 2020 at 6:48 pm, by admin

The company offers an elegant solution to the challenge of getting local merchant inventory into search results and ads.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Ads enables bid simulator for Target ROAS, budget simulator for Maximize clicks, conversions

Written on January 14, 2020 at 6:48 pm, by admin

See the projected impact of making bid or budget changes in your campaigns that use these smart bidding strategies.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

7 reasons why you need to update your reputation management strategy in 2020

Written on January 13, 2020 at 2:46 pm, by admin

Whether repairing or proactively managing your reputation, prioritize a multi-pronged approach to build a positive impression for your online identity.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing