New Version of SEO Toolbar
Written on May 4, 2020 at 3:38 pm, by admin
Our programmer recently updated our SEO toolbar to work with the most recent version of Firefox.
You can install it from here. After you install it the toolbar should automatically update on a forward basis.
It is easy to toggle on or off simply by clicking on the green or gray O. If the O is gray it is off & if it is green it is on.
The toolbar shows site & page level link data from data sources like SEMRush, Ahrefs & Majestic along with estimated Google search traffic from SEMrush and some social media metrics.
At the right edge of the toolbar there is a [Tools] menu which allows you to pull in the age of a site from the Internet Archive Wayback Machine, the IP address hosting a site & then cross links into search engine cached copies of pages and offers access to our SEO Xray on-page analyzer.
SEO today is much more complex than it was back when we first launched this toolbar as back them almost everything was just links, links, links. All metrics in isolation are somewhat useless, but being able to see estimated search traffic stats right near link data & being able to click into your favorite data sources to dig deeper into the data can help save a lot of time.
For now the toolbar is still only available on Firefox, though we could theoretically have it work on Chrome *if* at some point we trusted Google.
Courtesy of SEO Book.com
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Shopify launches post-COVID POS, Yelp rolls out omnichannel tools for SMBs
Written on May 4, 2020 at 3:38 pm, by admin
The companies are part of a shift toward deeper integration between online and offline operations.
Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
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Google surfacing more local COVID news content to satisfy massive search demand
Written on May 4, 2020 at 3:38 pm, by admin
Local news publishers have struggled to monetize spike in consumer interest.
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Google May 2020 Core Update rolling out today
Written on May 4, 2020 at 3:38 pm, by admin
This is the second Google core update of 2020.
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Your sidebar featured snippet’s ranking didn’t change because of COVID [Video]
Written on May 4, 2020 at 3:38 pm, by admin
The new featured snippet variant was seen on 1% of all results pages containing featured snippets, said Olga Andrienko on Live with Search Engine Land.
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3 ways digital marketing agencies will change due to COVID-19
Written on May 2, 2020 at 9:13 am, by admin
As we progress, it is important to adapt your strategy, organization and communication.
Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
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Search insights and shifting consumer behaviors and trends during COVID-19
Written on May 2, 2020 at 9:13 am, by admin
Here’s a look at automotive and retail verticals to shed light on the search trends and shifts in consumer behavior happening right now.
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What SEOs can learn from COVID rankings volatility [Video]
Written on May 2, 2020 at 9:13 am, by admin
Google’s prior work to prioritize EAT signals for YMYL queries, in tandem with shifting search behavior, may explain over two weeks of rankings fluctuations.
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Amazon’s ad revenue growth held steady in Q1: What it means for advertisers now
Written on May 2, 2020 at 9:13 am, by admin
Company says COVID-19 impact on advertising revenue “wasn’t as noticeable,” though ad prices continue to be lower.
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People choosing trusted brands but marketers pulling brand campaigns
Written on May 1, 2020 at 5:56 am, by admin
Performance marketing is winning, just as consumers may be putting more emphasis on brands.
Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
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