Atomic Media

Google Discovery ads can now use your 4:5 social image assets

Written on December 2, 2020 at 10:16 am, by admin

Discovery campaigns can also be paired with lead form extensions.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Online shopping hits new records over the holiday weekend

Written on December 1, 2020 at 5:49 am, by admin

Friday was the biggest online shopping day ever. Cyber Monday is poised to beat it.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Video: Elie Orgel on leveraging data for unique content

Written on December 1, 2020 at 5:49 am, by admin

Write about your niche areas of expertise to rank above the rest.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Actionable, expert-led SEO & SEM training… happening next week!

Written on December 1, 2020 at 5:49 am, by admin

Join 1,000+ fellow search marketers online, December 8-9, for SMX.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Social Shorts: Snapchat’s TikTok rival is here, Facebook teams with BBB for ad reviews

Written on December 1, 2020 at 5:49 am, by admin

The social media marketing week in review: A round up of news and announcements you may have missed.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The problem with the ‘structured content’ mindset

Written on November 25, 2020 at 9:12 am, by admin

As Google gets better at understanding content it will more important to focus on real readability metrics and not something fabricated by your favorite SEO tool.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google tests multiple contextual links in featured snippets

Written on November 25, 2020 at 9:12 am, by admin

Google confirms web stories as featured snippets are not a great experience for searchers.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Take a peek into PPC routines during Cyber Five week

Written on November 25, 2020 at 9:12 am, by admin

After all the preparation, here’s what paid search and social marketers will be doing this week to manage their holiday campaigns and promotions.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google puts some contextual search features in context

Written on November 25, 2020 at 9:12 am, by admin

Google is using newish language understanding models specific to leveraging conversational context for these search features.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How DuckDuckGo (and Microsoft) benefit from Google’s sprawling advertising business

Written on November 24, 2020 at 5:09 am, by admin

Smaller search engines are able to monetize their results with Google’s advertiser base to reach searchers on those properties with as few obstacles as possible.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing