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Atomic Media

Archive for the ‘seo news’ Category

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Google passage ranking now live in US English search results

Thursday, February 11th, 2021

Google said this can have a 7% impact on search queries – so this might feel like a big update.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




The onus of diversity should not fall to Black marketers

Thursday, February 11th, 2021

Keys to diversity and inclusion in our industry include mentorship and promotion of Black search marketers

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




In-SERP lead forms convert Google Ads users without a click-through

Wednesday, February 10th, 2021

Lead form extensions are available for Google advertisers in Search, Video, and Discovery.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google might have to subsidize journalism, but not like this…

Wednesday, February 10th, 2021

Plus, Microsoft is replacing CPC with eCPC by the end of April.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Pitch to speak at SMX Create!

Wednesday, February 10th, 2021

We’re looking for a few skilled search marketers who specialize in content and creative.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google officially displays years in business in local pack

Wednesday, February 10th, 2021

After several months of testing, Google has officially launched this new label that shows how many years your business has been in operation.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Microsoft Ads to replace Manual CPC with Enhanced CPC by end of April

Tuesday, February 9th, 2021

Microsoft Advertising says eCPC increases conversions while lowering CPA. while some advertisers worry about loss of control.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




SMX kicks off in two weeks… don’t miss out!

Tuesday, February 9th, 2021

Register now to get your All Access pass for just $149 — or bundle with a two-day workshop for $289!

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Australia gets News Showcase and how Google handles duplicate content for paid and organic: Monday’s daily brief

Tuesday, February 9th, 2021

Plus, Google Ads Auto Applied Recommendations explained

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google publishes new manual actions aimed at Google News and Discover penalties

Tuesday, February 9th, 2021

Google has not yet announced the addition of these new manual actions but they are all visible in the help documents.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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