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Archive for the ‘seo news’ Category

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Microsoft Advertising adds Asian-, Latin-, Women-owned and Diabetic-friendly business attributes

Thursday, December 9th, 2021

The four new business attributes join the 32 Marketing with Purpose business attributes introduced in September.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




How successful marketers plan paid media in a changing world

Thursday, December 9th, 2021

Uncertainty has defined much of the past two years. At SMX Next, PPC professionals shared how marketers can develop adaptable plans to overcome the unforeseen.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Ads brings image extensions to desktop devices

Wednesday, December 8th, 2021

When the update rolls out in a few weeks, advertisers that are already using image extensions for mobile devices will automatically show those extensions on desktop as well.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says

Wednesday, December 8th, 2021

Half of survey respondents said they don’t trust reviews if they know the business asked customers to leave them.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Microsoft Advertising now supports Spanish language ads in the US

Wednesday, December 8th, 2021

The company also announced Audience Network updates, including support for Video Ads and Feed Ads in the Audience Network Planner and CPM pricing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Bing now lets you search local stores

Wednesday, December 8th, 2021

Microsoft said this new feature will help searchers check store stock availability and choose to buy online and pick up in-store.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Bing now let’s you search local stores

Monday, December 6th, 2021

Microsoft said this new feature will help searchers check store stock availability and choose to buy online and pick up in-store.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google rolling out new Top stories design on desktop

Monday, December 6th, 2021

The change comes two years after the last redesign.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Microsoft adds simple default browser change option after receiving criticism

Monday, December 6th, 2021

In Windows 11, Microsoft made switching default browsers a multi-step process. After feedback and criticism, it reinstated the ability to change defaults with a single button.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Seismic event or overblown rebrand: Local search experts weigh in on ‘death’ of Google My Business

Monday, December 6th, 2021

Google’s recent rebranding and new profile management options may be a sign that it’s improving features for multi-location brands, while driving adoption with SMBs via profile controls in Search and Maps.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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