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Archive for the ‘seo news’ Category

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Yoast SEO to launch on Shopify

Wednesday, January 5th, 2022

The well-known WordPress app will be available for Shopify merchants on Jan. 18, 2022.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




4 ways data analysis can help you generate new ideas and optimize your content

Tuesday, January 4th, 2022

If your competitors outrank you, there’s probably a good reason for it. At SMX Next, Ashley Segura shared how she uses data analysis to discover those reasons, along with fresh content ideas that can help you close the gap.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Meta will remove targeting options for sensitive topics on January 19

Tuesday, January 4th, 2022

Campaigns can continue to deliver to impacted targeting options until March 17, 2022.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Search Console products rich result report error handling updated

Friday, December 31st, 2021

On December 28, 2021 Google made a change to how it evaluates and reports errors in product structured data, so you may see a change in errors in that report going forward.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




4 tips for creating visually stunning display ads

Thursday, December 30th, 2021

Advertisers aren’t just competing for their audience’s money, they’re also competing for their attention. At SMX Create, Rebecca Debono and Julia Thiel discussed how they create eye-catching ads that can help brands secure both.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Merchant Center allows retailers to save product filters

Thursday, December 30th, 2021

Save-able product filters can enable marketers to more quickly zoom into the product category they want to analyze.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Search Console testing announcement bar

Wednesday, December 29th, 2021

Google looks to be testing a new announcement section at the top of the Search Console interace.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google rolls out placement exclusions for Smart Shopping campaigns

Wednesday, December 29th, 2021

It’s unclear whether this feature will remain available once Smart Shopping campaigns are rolled into Performance Max campaigns in 2022.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google algorithm updates 2021 in review: Core updates, product reviews, page experience and beyond

Wednesday, December 29th, 2021

Google had a busy year of search algorithm updates in 2021, but some might question the timing of many of those updates during an already super stressful year.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google now lets you place products at the top of your local and Maps listing

Wednesday, December 29th, 2021

Google Business Profiles now let’s you mark a product as special to pop it to the top.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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