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Archive for the ‘seo news’ Category

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Yoast SEO 17.9 adds keyphrase performance tracking

Thursday, January 13th, 2022

Yoast SEO partnered with SEO tool provider Wincher for these capabilities.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




E-commerce sales jumped this holiday season as search marketers weathered Google updates

Thursday, January 13th, 2022

Despite supply chain challenges, U.S. consumers spent more than $204 billion online this holiday season.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Should your SEO team invest in SEO tools?

Wednesday, January 12th, 2022

Before you purchase these essential tools, make sure your organization has the resources, and the right mindset, to practice search engine optimization effectively.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Why server logs matter for SEO

Wednesday, January 12th, 2022

Server log analysis can provide unparalleled insights into crawl prioritization, enabling SEO teams to finetune their crawl budget management for better rankings.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google’s page experience update coming to desktop next month

Wednesday, January 12th, 2022

This won’t be a big update, but do expect new Search Console reports soon as well.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Microsoft Advertising Shopping campaigns reporting enhancements

Wednesday, January 12th, 2022

Plus Microsoft Audience Network, Similar audiences and in-market audiences have been expanded.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




3 ways to check technical SEO health issues on your website

Tuesday, January 11th, 2022

Technical SEO is vital to keep your website healthy. At SMX Next, Ashley Berman Hale shows how marketers can review their site’s crawl stats, rendering and indexing.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Ads releases disapproved ads auditor tool

Tuesday, January 11th, 2022

This tool is for developers to integrate into their backends and helps you flag and delete policy violating ads across your accounts.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




SEO software tools: What marketers need to know

Tuesday, January 11th, 2022

SEO platforms offer numerous capabilities that range from keyword research and rank-checking to backlink analysis and acquisition, as well as competitive intelligence, social signal integration, and workflow rights and roles.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




January 10: The latest jobs in search marketing

Tuesday, January 11th, 2022

On the hunt for something new? Check out who’s hiring in search marketing this week.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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