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Archive for the ‘seo news’ Category

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Google finally launches revamped Partners program

Thursday, February 3rd, 2022

After nearly two years, the new Partners program requirements have taken effect and Google will notify all Partners of their current status.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Q4 search ad revenue: $43.3 billion

Thursday, February 3rd, 2022

Alphabet announced revenue of $75 billion in Q4 of 2021. Of that, $61.2 billion came from Google advertising.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Search Console snapshot in search results now can show domain properties

Thursday, February 3rd, 2022

You may start seeing this snapshot show up more often because Google now supports more verification methods.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




How marketers can adjust to redefined keyword matching

Wednesday, February 2nd, 2022

Keyword matching has changed, but not all campaigns are ready to use them effectively. At SMX Next, Aaron Levy shows how marketers can leverage modern match types.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Auto-tagging added to Google Merchant Center free listings

Wednesday, February 2nd, 2022

Tagging adds URL parameters to your tracking URLs for better analytics and measurements.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager

Wednesday, February 2nd, 2022

Advertisers on Microsoft’s platform have two more ways to save time that might otherwise be spent adjusting and configuring their campaigns.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Ads creates unified advertiser verification program

Tuesday, February 1st, 2022

Google will combine its advertiser identity and business operations verification programs under a unified Advertiser verification program.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Pinterest rolls out AR ‘Try on’ feature for furniture items

Tuesday, February 1st, 2022

Initially launched for beauty products, users can now see what products from Crate & Barrel, CB2, Walmart, West Elm and Wayfair look like in their homes before they buy.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Deepcrawl launches technical SEO app for Wix

Tuesday, February 1st, 2022

Wix’s SEO efforts continue with an app for SMEs that costs $7 per month.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Recommendations roll out to Discovery campaigns

Tuesday, February 1st, 2022

Google Ads also launched auto-applied recommendations for manager accounts and more recommendations for Video campaigns.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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