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Archive for the ‘seo news’ Category

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15 content strategy myths debunked

Tuesday, March 29th, 2022

Content may still be king, but you need the right approach, strategy and talent. Let’s clear up some common myths about content strategy.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Facebook warns publishers to avoid ‘watchbait’ tactics

Monday, March 28th, 2022

These tactics will result in fewer recommendations, less views and limited ranking. Learn how to avoid what Facebook considers watchbait.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




How to write compelling ad copy in a Smart Bidding landscape

Monday, March 28th, 2022

Writing compelling ad copy can be challenging, but there are many automated processes that can help. In a recent webinar, Ashley Fletcher shows how to write copy that thrives in a Smart Bidding world.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Join us online THIS WEEK for 50+ free martech sessions

Monday, March 28th, 2022

Don’t miss your opportunity to attend MarTech, online, March 29-30!

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




TikTok testing search ads

Monday, March 28th, 2022

Many brands already know TikTok drives sales. TikTok search ads could help attract qualified traffic (and get valuable keyword data).

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Search rolls out a more visual search interface on mobile with grid format

Saturday, March 26th, 2022

Are both top results position one or does Google count the one on the right as position two?

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Enterprise SEO: Lessons from 20 years in the trenches

Friday, March 25th, 2022

Want to gain market share rapidly and boost profits? Learn the key elements of a winning SEO strategy for large enterprises.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Search adds booking and appointment availability for healthcare providers

Friday, March 25th, 2022

This is a pilot with a limited number of providers including MinuteClinic at CVS.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Twitter adds keyword search to Direct Messages

Friday, March 25th, 2022

Good news for brands and businesses who use Twitter for customer service: you can now find DMs by searching for keywords.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




Google Maps blocked 100 million abusive business profile edits in 2021

Friday, March 25th, 2022

Less than 1% of the content viewed on Google Maps was fraudulent or abusive, Google said.

 

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing




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