Atomic Media text

Atomic Media

Google streamlines product data management for merchants

Google released advanced data source management in Merchant Center Next, alongside a new add-on for enhanced product data control. There are also new help articles to explain how to use them.

Key features:

Why it matters. These updates enable advertisers to potentially improve product visibility and performance on Google’s shopping platforms. With the automated functionalities in particular, even small business owners should find Merchant Center more cost effective to manage on their own.

How it works.

  1. Merchants can access these features through the new Advanced Data Source Management add-on.
  2. Step-by-step guidance is provided in the newly released Help articles.

First seen. Advertisers should now be seeing the options to add these new data sources. We first saw how courtesy of Georgi Zayakov on LinkedIn:

Merchant centre

What’s next? Google hints at more updates and improvements coming to Merchant Center Next.

The bottom line. These new features could save merchants time and effort while improving the accuracy and richness of their product information on Google’s platforms.

Courtesy of Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Category seo news | Tags:

Social Networks : Technorati, Stumble it!, Digg,, Yahoo, reddit, Blogmarks, Google, Magnolia.

You can follow any responses to this entry through the RSS 2.0 feed.

No Responses to
“Google streamlines product data management for merchants”

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

By submitting a comment here you grant Atomic Media a perpetual license to reproduce your words and name/web site in attribution. Inappropriate comments will be removed at admin's discretion.